{"id":187,"date":"2026-04-01T09:00:00","date_gmt":"2026-04-01T03:30:00","guid":{"rendered":"https:\/\/rdp.in\/blog\/?post_type=case_study&p=187"},"modified":"2026-04-27T18:08:56","modified_gmt":"2026-04-27T12:38:56","slug":"asian-paints-rdp-laptop-dealer-programme","status":"publish","type":"case_study","link":"https:\/\/rdp.in\/blog\/case-studies\/asian-paints-rdp-laptop-dealer-programme\/","title":{"rendered":"Dreaming with the Stars: Why Asian Paints Chose RDP Laptops for 1,500 Dealers"},"content":{"rendered":"\n

When Asian Paints rolled out its ‘Dreaming with the Stars’ dealer engagement programme, the device strategy wasn’t about specs on paper \u2014 it was about 1,500 dealer counters across India running without drama. The RDP laptop delivered on all three axes: responsiveness, price, and on-site service.<\/strong><\/p>\n\n\n\n

Client<\/th>Sector<\/th>Product<\/th>Scale<\/th>Era<\/th>Geography<\/th><\/tr><\/thead>
Asian Paints (via Infibeam)<\/td>Paints \/ Consumer<\/td>RDP laptop (laptop)<\/td>1,500 units<\/td>Dealer programme (2019-era)<\/td>Pan-India dealer network<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

Client:<\/em> Asian Paints Limited
Product deployed:<\/em> RDP laptop (laptop)<\/p>\n\n\n

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The Challenge<\/h2>\n\n\n\n

Asian Paints, India’s largest paint manufacturer, runs a dealer network that touches nearly every pincode in the country. Its ‘Dreaming with the Stars’ programme was designed to reward and enable that network \u2014 and needed 1,500 laptops, distributed pan-India, to dealers whose core workflow is billing, account tallying, and bill-receivable management. The device needed to run multiple applications responsively, fit a tight per-unit budget, and come with service coverage that matched the network footprint.<\/p>\n\n\n

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The Deployment<\/h2>\n\n\n\n

Asian Paints, working through Infibeam, evaluated several laptop options and selected RDP’s laptop. Two factors were decisive: its outstanding responsiveness when running the multiple accounting and inventory applications dealers use concurrently, and its price point \u2014 the lowest among comparable devices in the shortlist. RDP layered exclusive on-site support across the entire Indian dealer footprint, so the 1,500 devices were supported directly where they were used, not via central depots.<\/p>\n\n\n

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The Outcome<\/h2>\n\n\n\n

With 1,500 RDP laptops in the hands of dealers, the programme scaled exactly as Asian Paints designed it. Dealers reported that day-to-day account work \u2014 tallying books, managing receivables, processing bills \u2014 became materially simpler. Uptime held, and service incidents resolved on-site.<\/p>\n\n\n

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Tallying my account and managing bills receivable has become simple, ever since I’ve started using the RDP laptop!<\/p>\nMr. Vishal Bharadwa, Asian Paints dealer<\/cite><\/blockquote>\n\n\n\n

The Product<\/h2>\n\n\n\n

The RDP laptop is a mainstream-use business laptop engineered for long-day workloads \u2014 accounting, retail POS, billing, and mixed office use \u2014 at a price point that lets large networks standardise. It remains one of RDP’s most-deployed laptop lines in the distributed-retail segment.<\/p>\n\n\n\n

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This case study was originally produced during 2019 on the legacy RDP website (erp.rdp.in) and has been refreshed for the 2026 editorial programme. Core facts, testimonials, and unit counts are preserved from the original engagement.<\/em><\/p>\n\n\n\n

About RDP<\/h2>\n\n\n\n

Related Reading<\/h3>\n\n\n\n